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PROFESSIONAL PACKAGE

Duration: 6 Months | Price: ₹40,000

Your Path to a Professional Digital Marketing Career

If you’re ready to take your skills to the next level, the Professional Digital Marketing Course by GDM Knowledge offers a career-focused, hands-on learning experience. Over 6 months, you will master 9 high-demand topics including Lead Generation, Graphic Designing, Social Media Management, Paid Advertising, Web Development, SEO, GMB Optimization, Email & WhatsApp Marketing, and Automation.

You’ll earn 30+ industry certificates, work with 5 real clients, and get practical exposure with ₹10,000 ad spend. This program includes alternate-day offline classes for personalized guidance and exclusive access to 10+ premium tools such as Semrush, Moz, Grammarly, Canva, SpyFu, and more — tools that leading agencies use daily.

By the end, you’ll have hands-on experience managing campaigns, optimizing websites, and building online brands, making you job-ready for both local and international markets.

Chapters:

  • Lead Generation & Cold Calls
  • Graphic Designing
  • Social Media Management
  • Ads – Social, Google & 3rd Party
  • Web Development
  • Google My Business Optimization
  • SEO
  • Email & WhatsApp Marketing
  • Automation & Scheduling

Bonus:

  • Build CV + Freelance Portfolio
  • Keyword Research & Competitor Analysis

This Course Includes:

  • 30+ Certificates

  • Work with 5 Real Clients

  • ₹10,000 Ad Spent Training

  • Alternate Day Offline Classes

Tools (Access to 10+):

Semrush | Majestic | Moz | Ubersuggest | WriterZen | Keyword Tool | Keywords Everywhere | SpyFu | WordAi | Grammarly | Canva | Crello | Animoto | InstaText | Woorank

Orientation

  • Induction
  • Complete course introduction
  • Walk-through of certificates
  • Q&A session

1. Lead Gen + Cold Call

1.1 Introduction to organic & paid leads
1.2 Intro to G-sheet
1.3 Setup CRM
1.4 Sourcing leads
1.5 Making a script
1.6 Front-end script
1.7 Back-end script
1.8 Display portfolio
1.9 Pricing your service
1.10 Nurturing leads
1.11 Making invoice
1.12 Collecting payments
1.13 Post sales customer service

2. Graphic Designing

2.1 Intro to Adobe Creative Suite
2.2 Intro to Canva
2.3 Make creatives & in different sizes
2.4 A/B test different creatives
2.5 Save templates
2.6 Intro to color palette
2.7 Intro to branding kit

3. Social Media Management

3.1 Create UID
3.2 Social media integration
3.3 Importance of different platforms
3.4 Monthly calendar
3.5 Posting automation
3.6 Building a marketing strategy
3.7 Analyze insights
3.8 Implement growth strategy
3.9 Implement reach strategy
3.10 Community management
3.11 Hashtag optimization
3.12 Profile & bio optimization
3.13 Facebook & LinkedIn group posting

4. Google & Social Media Ads

4.1 Intro to meta ads manager
4.2 Create & attach Facebook Pixel
4.3 Create & manage custom & lookalike audience
4.4 Intro to google ads manager
4.5 Create & attach Google Tags
4.6 Targeting audience
4.7 Twitter ads
4.8 LinkedIn ads
4.9 Truecaller ads
4.10 PhonePe ads

5. Web Development

5.1 Intro to WordPress
5.2 Intro to domain, hosting, SSL & servers
5.3 Intro to themes & plugin
5.4 Difference b/w 3 website packages
5.5 Integrating social media
5.6 Intro to template library
5.7 Domain emails
5.8 One-click actions
5.9 Automations
5.10 Payment gateway

6. GMB Optimization

6.1 How to check & claim GMB profile
6.2 Basic optimization
6.3 Advance optimization
6.4 Tips & tricks

7. SEO

7.1 Intro to on-page SEO
7.2 Intro to off-page SEO
7.3 Technical SEO
7.4 Tools for SEO
7.5 Advanced competitor research
7.6 Intro to Uneithcal SEO
7.7 Local SEO
7.8 International SEO
7.9 E-commerce & product SEO
7.10 Mobile optimization
7.11 Bing and other search engine optimization
7.12 Spy keywords
7.13 Search console optimization

8. Email Marketing + WA

8.1 Tailoring email content for Indian audiences, including language and cultural nuances
8.2 Building email workflow
8.3 Intro to email automation
8.4 Use industry best tools
8.5 Intro to open rate, delivery rate etc..
8.6 Segmenting lists based on Indian demographics and behaviors
8.7 Adhering to Indian regulations like GDPR and local data protection laws
8.8 Incorporating Indian festivals and events into email campaigns
8.9 Optimizing delivery timing for Indian time zones
8.10 Personalizing subject lines and content for Indian preferences
8.11 Integrating local payment options and offers
8.12 Analyzing campaign performance specific to the Indian market

9. Automation

9.1 Email automation
9.2 Lead automation
9.3 Marketing Strategy
9.4 Inbox/Comments
9.5 Social Media Posting
9.6 CRM Integration
9.7 Lead On-Boarding Workflow
9.8 AI tools

Bonus: Build CV + Freelance Portfolio

  • How to showcase strengths
  • Certificates
  • Intro to cover letter
  • Best design
  • Main key points

Bonus: Keyword Research + Competitor Analysis

  • Organic search
  • Trend analysis
  • Intro to meta ads library
  • Keyword research
  • Identifying key competitors

Certifications

  • 3 certificates from Meta
  • 7 certificates from Google
  • 1 certificates from YouTube
  • 6 certificates from Hubspot
  • 2 certificates from Twitter
  • 3 certificates from LinkedIn
  • 2 certificates from Microsoft
  • 6 certificates from Ahrefs
  • 5 certificates from Yoast
  • 18 certificates from Semrush

”I was already handling social media for a boutique in Dubai, but GDM Knowledge took my skills to another level. The chapters on GMB optimization and content marketing were pure gold. Plus, working with real clients during the course made the learning so much more practical.

Sana Khan, UAE.September 2023

”What sets GDM apart is the balance between theory and real-world application. We didn’t just learn how to run ads – we managed them for actual businesses and analyzed the results. The free access to premium tools like Ahrefs and Canva Pro saved me thousands in subscription costs.

Harish Nair, India.April 2024

”Even from the US, I could feel how invested the GDMK team was in our success. The flexibility in class schedules and the detailed lessons on competitor analysis helped me land my first international client while still in training.

Melissa Gomez, USA.June 2024

”Digital marketing is competitive here in Sydney, but GDM’s Professional Package gave me skills that stand out. The SEO lessons alone were worth the fee. And the bonus sessions on CV building and affiliate marketing opened up new income streams for me.

Praveen Kumar, Australia.February 2024

”The Professional Package is intense but worth every hour. Gowda Digital Marketing doesn’t just teach you tools – they show you how to think like a strategist. My favorite part was the deep dive into social media advertising and performance tracking.

Rohan Mehta, India.October 2023

”Joining GDM was the boost my career needed. I had some prior knowledge, but the structured learning and real client projects sharpened my skills. Now, I’ve doubled my freelance rates with confidence.

Deepa Nair, India.May 2024

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